StoryFutures is gearing up to launch brand new projects worldwide, stay tuned

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Access materials for research and training, including reports, toolkits and online guides.

As our work develops, we will release our research findings, training materials and insights to help support our partners, university researchers and the growth of the UK's immersive economy.


StoryFutures Academy Podcast

StoryFutures Academy, November 29th 2020

This 8-part series, hosted by immersive director Shehani Fernando, gives listeners a practical look at how VR and AR productions actually get made. If you want to begin creating your own immersive stories or learn more about the XR sector, this is the podcast for you. With the help of some of the biggest names in the industry, she explores practical tips, case studies and the challenges that make this a really exciting area to work in.

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StoryFutures/Presents with Adrian Hon

StoryFutures Creative Cluster, November 24th 2020

Adrian Hon is co-founder and CEO at Six to Start, creators of gamelike stories and story-like games including the world's bestselling smartphone fitness game, "Zombies, Run!" with ten million players. He's author of A History of the Future in 100 Objects and has spoken at the flagship TED conference, the Long Now Foundation, GoogleX, and Disney Imagineering.

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Immersive Partnerships: The Business of Working in China

StoryFutures International, October 29th 2020

What cultural, contractual, and legal issues do you need to consider when creating immersive experiences in China? While the opportunities in China and Chinese expertise in XR technologies are vast, when expanding into any new market UK companies will face new challenges and risks.

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StoryFutures Academy Annual Report 2019-2020

StoryFutures Academy, October 23rd 2020

2019-20 has been an incredibly successful year for StoryFutures Academy, seeing us surpass many of our overall target KPIs a year ahead of schedule, including training a total of over 400 screen industries professionals, double our 3-year project stretch goal. Including students and those beyond the creative industries, 1022 unique beneficiaries have taken part in our programmes.


Showcasing Immersive Experiences in the UK and China

StoryFutures International, September 23rd 2020

A 2 hour multi- masterclass showcase four innovative immersive experiences located in the UK and China. In this webinar the creators of these immersive projects share the highs and lows of getting these large-scale innovative experiences off the ground.

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StoryFutures/Presents with Christian Cherene

StoryFutures Creative Cluster, July 1st 2020

BeAnotherLab is an interdisciplinary transnational group dedicated to understanding, communicating and expanding subjective experience as a means to facilitate action across identity faultlines. Since 2012 the group has used techniques derived from virtual reality, cognitive science and performance in developing innovative applications...

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StoryFutures/Presents with Jason Crouch

StoryFutures Creative Cluster, June 12th 2020

At the heart of theatre storytelling is the gathering together of audience and performers in this place, at that time. The word theatre itself is derived from the ancient Greek ‘viewing place’: so, theatre is defined not by architecture but by the action and intent of the people who assemble there. Theatre transforms and encompasses space...

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StoryFutures Academy Masterclass with Mathias Chelebourg

StoryFutures Academy, June 3rd 2020

In the latest edition to the StoryFutures Academy Masterclass series, we present this virtual session with Mathias Chelebourg, giving us an overview of his career to date, and sharing his insight into the world of immersive storytelling and working across multiple XR forms.

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Business Support

COVID-19: Useful links for companies in our network

StoryFutures Creative Cluster, April 27th 2020

We're continuing to support companies during the Covid-19 pandemic. We are actively compiling this list from external sources and partners relevant to the companies in our creative cluster. Find links to start-up support, industry resources, funding access and more.