StoryLab Commissions
StoryLab is an open innovation event which funds prototype productions in immersive and next-generation storytelling, linking SMEs with university researchers and large scale organisations, like Heathrow, The National Gallery and Discovery.

StoryFutures and The National Gallery have come together in a truly ground-breaking partnership to offer UK creative companies a unique opportunity to create an immersive Minimum Viable Product (MVP) that allows children to explore the art and science of nature in the Gallery’s collection. The aim of the MVP is to not only play out both in the Gallery and at home for family visitors in the UK, but also provide support to the winning company to export the experience to Shanghai, where partners in technology, museums and universities are building a collaborative exchange programme
On offer is a £170,000 production budget, along with substantial in-kind support from all three institutions, to enable one successful company to create an immersive experience that can help explore the opportunities and challenges of cultural and economic export and exchange between the UK and China.
We invite creative companies in the ‘Gateway Cluster’ and Greater London region, with experience of one of the following areas, to take part in an exciting new Research & Development (R&D) collaboration:
· Use of immersive technologies in museums, galleries and visitor attractions
· Use of gaming in educational contexts
· Creative use of Artificial Intelligence
The initiative adopts a child-led approach to innovation in order to develop a prototype that will increase the Gallery’s appeal to family visitors as well as to Chinese tourists and nationals. At the heart of the prototype’s experience will be a learning journey that enables children to explore nature across the Gallery’s collection, enhancing their understanding and passion for art, how it is created, who it is for and the role of the Gallery in global art curation.
The deadline to submit your application is Midnight, Sunday 28th February.

Check out our previous StoryLab commissions below

Roald Dahl's Marvellous Children’s Charity Challenge
StoryFutures and Roald Dahl's Marvellous Children’s Charity, which provides specialist nurses and support to seriously ill children, are excited to announce a £40,000 StoryLab commission: ‘transition of care through immersive storytelling’. This project is now in development.

The Modern Collectibles: How a passion for collecting tells our stories
StoryFutures & Discovery have teamed up to launch an innovation challenge exploring the role next generation technologies could play in enhancing our passions for collecting and collectibles in Britain today.
Visit news article
Heathrow Immersive Football Challenge
StoryFutures is pleased to announce its latest research and development (R&D) challenge with Heathrow. Creative companies in our local region are invited to apply for a £60,000 budget to create an immersive prototype experience that encourages passengers to celebrate their love of football.
Visit news article
The National Gallery Challenge
Winning SME Focal Point VR, based in Guildford, have produced the first-of-its-kind prototype 'Virtual Veronese' in collaboration with StoryFutures and The National Gallery.
Project showcase
The Heathrow Pop Pour Drop Challenge
Winning SME Surround Vision has produced a new immersive experience that tackles coffee cup recycling through object recognition and machine learning. Check out our showcase for the results of this project.
Project showcase